13 Best Online Internet Marketing Degree Programs in 2021

June 1, 2021 | Staff Writers

Online Internet Marketing Degree
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Earning an online internet marketing degree potentially leads to career opportunities that were not available several years ago. The expanding career field offers a variety of career options for individuals that choose a career in internet marketing, with the potential for greater career opportunities for individuals that complete a degree in internet marketing.

Why Choose an Online Internet Marketing Degree?

The explosion of social media provided new avenues for advertising, marketing, and digital analytics. The field of internet marketing is constantly evolving, with trending, consistent growth in the field. The Bureau of Labor Statistics does not yet list data for internet marketing specialists, but includes information on related fields. The BLS lists the expected career growth for market research analysts as much faster than average over the next several years, with more than 130,000 anticipated new jobs. The BLS also lists the job growth for advertising, promotions, and marketing managers as faster than average, with nearly 19,000 new jobs expected to become available in the next few years.

Earning a degree in internet marketing in an online format provides the flexibility that many students need, to accommodate for other responsibilities such as work hours or family responsibilities. Most schools allow students to complete courses on their own time, whether completing the degree on a part-time or full-time basis.

The annual salary for internet marketing specialists often exceeds $100,00 per year, another reason to consider completing an online marketing degree.

These best online internet marketing degree programs provide the knowledge and skills that likely leads to success for individuals just starting their career in digital marketing, or to advance the career opportunities for professionals that want to take the next step in their career.

13 Best Online Internet Marketing Degree Programs

1. Appalachian State University

The Appalachian State University Bachelor of Science in Communication, Advertising program guides students through a curriculum that includes topics in effective marketing and selling, marketing strategy, project management and social media. Selected courses include Social Media Advertising, Media Graphics, and Media Publishing.

Students complete the online, full-time online program in six semesters.

  • Tuition: $163 per credit hour
  • Accreditation: SACSCOC

2. University of Wisconsin-Stout

The University of Wisconsin-Stout offers an online Bachelor in Digital Marketing Technology that prepares students for a thriving career in the constantly changing digital world. Students learn the fundamental marketing and digital technology skills to grow a company’s brand and to engage audiences, along with selling products. Students gain the skills to plan, create, and produce content in both written and interactive media.

  • Tuition: est. $233.81 per credit hour
  • Accreditation: Higher Learning Commission

3. Arkansas State University

Arkansas State University offers an online Bachelor of Science degree in Strategic Communication with Social Media Management certification. Students increase their knowledge of social media communication strategies, gain the fundamentals and practice skills to prepare strategic messaging for multiple channels of communications. Students also develop a strong focus in social media management, and effective online marketing strategies.

  • Tuition: $258 per credit hour
  • Accreditation: Higher Learning Commission

4. Granite State College

Students that enroll in the Granite State College Bachelor of Science in Digital Media program learn how to combine the creativity of internet marketing with the technical marketing skills required in the industry. Students learn to respond to emerging technologies, and to employ strategic marketing techniques in a digital environment. Course highlights include Living in a Digital Democracy, Consumer Behavior, and Web Development.

  • Tuition: $314 per credit hour
  • Accreditation: New England Commission of Higher Education

5. Old Dominion University

Old Dominion University offers an online Bachelor of Science in Business Administration in Digital Marketing program for students that want a career in internet marketing. Students gain a fundamental knowledge base and skill set in digital marketing platforms, while taking courses such as Marketing on the Internet and Multi-National marketing.

Students that are active-duty military members receive a tuition discount.

  • Tuition: $360 per credit hour
  • Accreditation: SACSCOC

6. Louisiana State University

Louisiana State University offers an online Bachelor of Science in General Business with a Digital Marketing concentration. The program focuses on the importance of digital marketing to develop client bases, to interact with customers, and to gather consumer data, along with using innovation in technology in the career field. Topics include business communication and professional development, marketing communications, marketing analytics, and digital marketing.

  • Tuition: $379 per credit hour
  • Accreditation: SACSCOC

7. Franklin University

Earn an online Bachelor of Science in Marketing degree from Franklin University and gain the skills to transforms ideas into actionable and strategic plans that yields measurable results. Students learn best practices, and combine strategic marketing and digital marketing in a single degree program.

Students that choose the Digital Marketing concentration take courses that focus on critical evaluation skills, and that investigates and evaluates various digital marketing and communication strategies and tactics.

  • Tuition: $398 per credit hour
  • Accreditation: Higher Learning Commission

8. Point University

The Point University Online Bachelor of Science in Social Media Marketing program provides students with in-depth knowledge and skills to identify marketing trends, to develop successful internet marketing campaigns, and other skills needed for internet marketing success. Another area covered in the program curriculum includes video and mobile marketing.

  • Tuition: $410 per credit hour
  • Accreditation: SACSCOC

9. Park University

Park University offers an online Bachelor of Science in Marketing with a Digital Marketing track. The school focuses on the fact that digital marketing is the ‘new normal’ in the growth of marketing and the business world in general. Students gain in-depth knowledge and understanding of the internet marketing applications and technologies.

Members of the military receive a tuition discount.

  • Tuition: $440 per credit hour
  • Accreditation: Higher Learning Commission

10. Johnson & Wales University

Johnson & Wales University offers an online Bachelor of Science in Digital Marketing and Social Media degree program that meets the increasing need for professionals to communicate brand messaging across a variety of digital networks and platforms.

Students learn content marketing and digital advertising skills, and comprehensive social strategies to drive online solutions for success. Students also gain advanced technological and communications skills.

  • Tuition: $495 per credit hour
  • Accreditation: New England Commission of Higher Education

11. New England College

New England College offers a 39-credit hour MBA in Digital Marketing for students that want to start or advance their internet marketing career. The program focuses on the fast-paced world of digital marketing and prepares students to assume the internet marketing leadership roles for today and in the future. Sample courses include Marketing Analytics in Digital Marketing, and Social Media Campaigns with Clients.

Students can complete the program in as little as 20 months.

  • Tuition: $599 per credit hour
  • Accreditation: New England Commission of Higher Education

12. Full Sail University

Full Sail University offers an online Bachelor of Science in Digital Marketing program that prepares students to work in a variety of industries. The program provides the knowledge for students to develop dynamic content, understand marketing analytics, and to understand search engine optimization. The curriculum also includes topics in the strategic methods of internet marketing success.

Some students continue their education at the school, and earn a Master’s degree in Digital Marketing.

  • Tuition: $733 per credit hour
  • Accreditation: ACCSC

13. Johns Hopkins University

The Johns Hopkins University Part-time Master in Marketing program provides students with the knowledge and skills to create and implement targeted marketing strategies, develop innovative branding strategies, and the ability to combine multiple disciplines including internet marketing strategies and campaigns. The 36-credit hour program focuses on preparing students to demonstrate innovative marketing skills, as they learn to excel in digital, global, and start-up environments. Students graduate with skills that prepares them to reach a modern audience.

  • Tuition: $1,525 per credit hour
  • Accreditation: Middle States Commission on Higher Education

Our Methodology

We developed a list of the best online degree in internet marketing programs based on affordable, accredited schools. We then listed each school in ascending order, by the tuition rate. The tuition listed for each school includes the cost of one credit hour of instruction. It does not include other costs, such as fees or course materials.

Would you like to have your school included in our rankings? Do you need to update the information for your school? Please contact us and we can help you.

Need help finding the right online college or university? We can help you with that, based on your selected program.

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