20 Affordable Marketing Certificate Programs in 2021 - Best Value Schools

20 Affordable Marketing Certificate Programs in 2021

Staff Writers by: Staff Writers

Every hot new viral product is a success story for marketing. Skilled professionals in this field know how to generate interest in services or products, making their talents a must-have for companies across the country. Marketing, advertising, and promotions careers are expected to grow faster than average over the next 10 years, with the average marketing manager salary at $136,850 per year.

What Jobs Can A Marketing Certificate Attract?

Certificate programs can get your foot in the door of the marketing field with entry-level positions as marketing assistants or sales representatives. Those with existing academic degrees or career experience can aim for mid-level management jobs as managers in marketing, sales, or advertising. Some schools offer very specific subjects, such as Social Media Marketing. The type of certificate you earn will determine which career you attract, so make sure to research the programs thoroughly to find the right fit. 

How Much Education Is Needed For A Career In Marketing?

Many companies prefer candidates that have an undergraduate degree (either associates or bachelors) in marketing or a related field such as business. However, those with existing entry-level experience in management may also be considered. A certificate in marketing is a good way to show you have the skill to handle the position.

If you’re interested in earning your marketing certificate online, use our Degree Finder tool to search for a program that fits your needs!

Which Schools Have The Most Affordable Certificates In Marketing?

Technical and community colleges offer certificate programs in virtually every region of the United States. We gathered a list of 20 schools from metropolitan areas across the country and ranked them by affordability. Check out our list below to get an idea of the best value programs in your area. 

1. Chandler-Gilbert Community College – Chandler, AZ – 90 Points

Located in a suburb of Phoenix, Chandler-Gilbert Community College offers a certificate of completion in Social Media Marketing. The program can be completed within 2 terms full-time or 3 terms part-time. Courses can be taken in person or online.

  • In-State Tuition: $85 per credit hour
  • Out-Of-State Tuition: $163 per credit hour
  • Length: 18 credit hours

2. Athens Technical College – Athens, GA – 88 Points

Athens Technical College features several certificate programs under its Marketing Management program. Available certificates include Marketing Specialist, Retail Merchandise Manager, and Small Business Marketing Manager. Admission into any of these programs requires submission of valid high school or GED transcripts and proof of legal presence in the U.S.

  • In-State Tuition: $100 per credit hour
  • Out-Of-State Tuition: $200 per credit hour
  • Length: 12 credit hours (For the Marketing Specialist program)

3. Houston Community College – Houston TX – 77 Points

The marketing management program at Houston Community College offers 4 different certificate programs. The general Marketing certificate and Retailing certificate can be earned on campus or online. Enterprise Development and Social Enterprise certificates are available on campus or in a hybrid format. 

  • In-State Tuition: $84 per credit hour
  • Out-Of-State Tuition: $227 per credit hour
  • Length: 21 credit hours (For the general Marketing program)

3. Johnson County Community College – Overland Park, KS – 77 Points

JCCC provides a Digital Marketing certificate through its marketing management courses. Students will learn how to engage consumers through eMarketing and online retailing. Skills in photo manipulation, html, and css are also taught in this program. Nearly every course can be taken in person or online. 

  • In-State Tuition: $94 per credit hour
  • Out-Of-State Tuition: $223 per credit hour
  • Length: 19 credit hours

5. Fayetteville Technical Community College – Fayetteville, NC – 74 Points

FayTech’s business administration program awards a certificate in E-Marketing. Students can expect to take courses in operating computers, social media marketing, and e-commerce. Admissions requirements include a high school diploma and a placement exam. This course may be completed within 2 semesters.

  • In-State Tuition: $76 per credit hour
  • Out-Of-State Tuition: $268 per credit hour
  • Length: 18 credit hours

6. Saint Paul College – Saint Paul, MN – 66 Points

The Social Media Marketing program at Saint Paul College teaches students how to engage customers through popular platforms such as YouTube, Twitter, and Facebook. Classes can be taken at full or part-time status during the day, evening, or Saturdays. Delivery formats include in-class, online, and hybrid.

  • U.S. Resident Tuition: $171 per credit hour
  • Length: 17 credit hours

7. Ozarks Technical Community College – Springfield, MO – 62 Points

OTC offers a Business and Marketing Certificate of Achievement program. The program teaches a general business foundation with marketing principles suitable for entry-level work in business. This certificate can be earned fully online.

  • In-State Tuition: $117 per credit hour
  • Out-Of-State Tuition: $210 per credit hour
  • Length: 30 credit hours

8. Madison Area Technical College – Madison, WI – 60 Points

MATC’s business area of study features 4 certificates and technical diplomas in the marketing field. Digital Marketing is a technical diploma program that is 2 semesters long. Marketing-Social Media is a technical diploma that may be completed in 1 semester. Digital Marketing Leadership – Advanced and Marketing Essentials for the Business Professional are certificate programs that may be completed in a single semester. 

  • In-State Tuition: $139 per credit hour
  • Out-Of-State Tuition: $208 per credit hour
  • Length: 27 credit hours (for the Digital Marketing program)

9. Bellingham Technical College – Bellingham, WA – 54 Points

The business management program at Bellingham Technical College offers a certificate in Social Media Marketing. This program can be taken in any quarter, including Summer. Applicants must pass a reading, writing, and math assessment before admission and must demonstrate basic understanding of online technology and marketing concepts. 

  • In-State Tuition: $117 per credit hour
  • Out-Of-State Tuition: $295 per credit hour
  • Length: 20 credit hours

10. Ensign College – Salt Lake City, UT – 49 Points

Ensign College is a private college owned by The Church of Jesus Christ of Latter-day Saints. They grant certificates in Digital Marketing and Social Media Marketing. Both courses may be completed within 2 semesters. It’s important to note that tuition for this college is determined by church member status and not residency. 

  • Church Member Tuition: $148 per credit hour
  • Non-Church Member Tuition: $296 per credit hour
  • Length: 15 credit hours

11. Kirkwood Community College – Cedar Rapids, IA – 46 Points

Kirkwood Community College offers 2 marketing industry certificates: Retail Marketing and Social Media Marketing. Retail marketing can be earned within a single semester. Social Media Marketing may be earned in 2 semesters. Courses may be offered at other Kirkwood campuses across the state of Iowa. 

  • In-State Tuition: $180 per credit hour
  • Out-Of-State Tuition: $237 per credit hour
  • Length: 18 credit hours (for the Social Media Marketing program)

12. Portland Community College – Portland, OR – 45 Points

Portland Community College awards a 1-year Certificate in Marketing program. Students will learn business technology, accounting, and marketing topics such as social media marketing. Classes may be taken entirely online or in a hybrid format at the Cascade, Rock Creek, Southeast, or Sylvania campuses. 

  • In-State Tuition: $123 per credit hour
  • Out-Of-State Tuition: $258 per credit hour
  • Length: 46 credit hours

12. Aims Community College – Greeley, CO – 45 Points

Certificates from Aims Community College include Marketing Basics and Marketing/Management. Marketing Basics is a short beginner level program designed to teach a basic knowledge of the field. The longer Marketing/Management certificate is designed to give students a strong foundation to pursue entry-level positions in management.

  • In-State Tuition: $106 per credit hour
  • Out-Of-State Tuition: $425 per credit hour
  • Length: 25 credit hours

14. College of Eastern Idaho – Idaho Falls, ID – 40 Points

The business program at the College of Eastern Idaho features Advanced Technical Certificate in Marketing and Management. The advanced program is about 22 months long for full-time students. 

  • In-State Tuition: $179 per credit hour
  • Out-Of-State Tuition: $258 per credit hour
  • Length: 24 credit hours

15. Miami Dade College – Miami, FL – 36 Points

Miami Dade College offers several marketing certificate programs: Business Operations – Marketing, Business Specialist – Marketing, Digital Marketing Specialist, Digital Marketing Strategy, and Marketing Operations. These are College Credit Certificates that may be applied towards degrees from the college. Each program takes from 16 weeks to 1 year to complete. 

  • In-State Tuition: $118 per credit hour
  • Out-Of-State Tuition: $402 per credit hour
  • Length: 30 credit hours (for the Marketing Operations program)

16. Mott Community College – Flint, MI – 34 Points

Mott Community College’s business division awards a certificate in Marketing Management. Students in the program will take specialty courses in subjects like business sales, management principles, and advertising. When taken full-time, this program takes about 1 to 1.5 years to complete.

  • In-State Tuition: $170 per credit hour
  • Out-Of-State Tuition: $273 per credit hour
  • Length: 30 credit hours

17. Casper College – Casper, WY – 33 Points

The marketing program at Casper College offers a certificate that may be earned in 9 months. Experience gained through the program will prepare students for entry-level jobs in fields such as retail, direct sales, or customer service. Students may also receive credit towards the school’s Associate of Science in Marketing degree.

  • In-State Tuition: $137 per credit hour
  • Out-Of-State Tuition: $335 per credit hour
  • Length: 31 credit hours

18. Clark State Community College – Springfield, OH – 28 Points

CSCC provides a Marketing Departmental Certificate for entry-level employment or applied credit towards an associate degree. The program takes approximately 1.5 years to complete. Learning formats include in-classroom instruction at the Beavercreek or Springfield – Leffel Lane campuses, or fully online. 

  • In-State Tuition: $165 per credit hour
  • Out-Of-State Tuition: $302 per credit hour
  • Length: 34 credit hours

19. Thomas Edison State University – Trenton, NJ – 20 Points

Thomas Edison State University offers an Undergraduate Certificate in Marketing. This certificate serves as a basic foundation in the field of marketing, as well as a launchpad into TESU’s marketing degree program. The program can be completed in 1-2 semesters. 

  • In-State Tuition: $399 per credit hour
  • Out-Of-State Tuition: $519 per credit hour
  • Length: 18 credit hours

20. Three Rivers Community College – Norwich, CT – 13 Points

The marketing certificate program at TRCC includes specialization courses in selling, advertising, and public relations. The program takes approximately 1 to 1.5 years to complete. Students may take classes on campus during the day or evening, or fully online. 

  • In-State Tuition: $284 per credit hour
  • Out-Of-State Tuition: $792 per credit hour
  • Length: 28 credit hours

Looking for more online learning opportunities? Use our handy site tools to find your marketing certificate program.

Our Ranking Methodology

We gathered tuition data directly from each school’s website. Tuition cost made up 80% of our grade, with 40% in-state and 40% out-of-state estimated cost. We did not include the cost of variable expenses such as housing or materials.

Credit program length was also obtained directly from each school’s site. Where there were multiple programs offered, we attempted to use the longest or most relevant program for our dataset. Length made up 20% of the ranking. The maximum possible award was 100 points.

If you work for a school listed above and notice an error in our data, please reach out to us so we can make a correction. 

Find the program that’s right for you

Whether you’re trying to start your career or make a big change, we can help you find the perfect school to help you reach your goals.

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